Méthode Jeanne Piaubert product launch
I promised to blog about the Méthode Jeanne Piaubert product launch by Beyond Beauty.
The Fashion Bar is a great place at night, but even in the afternoon, the ambience was awesome. The bar was pretty crowded from the many media personnel and beauty enthusiasts. I don’t think I’ve ever seen a bar look so vibrant and populated in the afternoon! The products were paraded via a lingerie fashion show. Models clad in gorgeous lingerie carried the products in their hands and walked down the aisle between all the couches. Celebrity make-up artist Marjorie Teo was there to do the make-up for the models. She even did a live demonstration. This product launch is so different from others I've been to or read about. First impressions count, and I believe the partnership of Beyond Beauty and MJP is headed for greater things. Sadly, it didn't occur to me to bring my camera, and my hp's miserable 2 megapixels was too pathetic to do justice to the event, so I only took photos of the products on display but not the event. But I found a video of the fashion show on youtube. Check it out!
The Chief Executive Officer of Beyond Beauty and the principal of MJP spoke about the products, and the reporters asked some questions. I snagged a press kit. From what I gathered, MJP is distributing a generous list of products through Beyond Beauty, catering to a wide variety of uses. There are slimming products, facial washes, masks, moisturizing lotions, eye creams... here's the lot:
1. EXPRESSLIM is a series of slimming products that guarantee to reduce fats in problem areas like the waist and thighs in a mere 8 days
2. DOUCEUR D'EAU's fundamental face cleansing products consists of a gel, mask and brush, which hydrate skin while carrying out their purifying roles.
3. STIMULOVAL is a pre-skincare treatment product that is supposed to be really good for blood circulation on the face. No more red patches and puffy cheeks!
4. ISOWHITE series consists of a cleansing gel, day-care lotion, whitening intensive treatment, mask and concealer, which promise lighter and more radiant complexion.
5. GELÉE CRISTALLINE is an eye care product that improves the comfort and appearance of your eyes.
6. IRILYS series also specializes in eye care. Contour de l’œil is even geared specifically to contact lens wearers.
7. SKIN BREAKFAST pampers the skin with nutrients
8. COOL NIGHT helps us late nighters protect our skin from the merciless night!
9. MIXT’ACTION incorporates different complexes to solve the problems of combination skin. No more buying multiple products that specifically target different problems!
And there are several products for men too:
10. Masque dual pureté, a skin-purifying mask
11. DAYCARE, comprehensive time-saving all-in-one formula for all sorts of problems ranging from wrinkles to hair growth.
12. L’HYDRO-ACTIVE BIPHASE 24H helps to revitalise skin and serves as a good alternative to after-shave balm
13. Yeux specializes in eye care for men, and is also suitable for contact lens wearers.
And pictures! Nice packaging aye?
We’re spoilt for choice, aren’t we? The good news is, participants of the launch get a goody bag with samples of all these stuff, so expect me to do some detailed product reviews on MJP products in the near future! I don’t want to drown you with long product descriptions, so if you can’t wait to find out exactly what each product does, visit the MJP Official homepage.
If anyone else is interested in trying out MJP products, you can only get them from Beyond Beauty as it is the sole distributor of MJP products in Singapore. There are 8 local salons for both men and women and they are in Roxy Square, Park Mall, Pacific Plaza, Paragon and Raffles Place. Check out Beyond Beauty’s official website for their exact addresses.
Typically, like all other premium brands distributing in Singapore, MJP products are upmarket, but they have a relatively wide price range, depending on the product type. A DOUCEUR D'EAU gel costs $68, while a bottle of Expresslim costs $208.
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