Maybelline: Creamy Gel Eyeliner

Recently, I picked up a new eyeliner from Maybelline. I was attracted to the sticker on it’s packaging which screamed “No. 1 eyeliner in Japan!” Yes I get taken in easily by catchy taglines, especially anything to do with Japan’s famed beauty industry. Well, I don’t know how true the statement is, but this gel eyeliner is good enough to want to make me buy it again!

Application is really easy. A brush is provided with the eyeliner, so all you have to do is use it to apply the gel. It’s not called a ‘creamy’ gel for nothing. Because of this creaminess, it is very smooth to apply on. No furious repeated brushing across your poor lids. Blending is a cinch, so if you accidentally draw a little out of line, you can fix it easily.

It is very lasting. I didn’t have to touch up after 8 hours outside, this despite my having oily eyelids . It comes off easily with the right make-up remover, but won’t budge if you try other means to get it off. That’s why it’s important that you blend it quickly because it also dries and rather quickly upon application.

The colours are limited. I’ve only seen a black and brown one in the local stores. I bought the brown one. It’s a very pretty colour and even has a little shimmer.

The bottle is typically tiny, like most brands of gel eyeliner. But it should last long enough if you aren’t doing a goth make-up everyday. Priced at 19.90 SGD, I personally find it a very worthy purchase!
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